The Captain Coder Podcast

Writing Website Copy that Sells - in 5 Steps

June 16, 2021 Marisa VanSkiver, Captain Coder Season 1 Episode 9
The Captain Coder Podcast
Writing Website Copy that Sells - in 5 Steps
Show Notes

Look, I’m going to be harsh with you.

That pretty, modern, clean, user-friendly website you built can only get your client so far.

Those expensive photoshoots they did are great, but the pictures aren’t the main thing a customer cares about.

And you can build a website that moves at lightning speed, but your client is still not going to win on that alone.

It's the copy that takes that website you built from everyday to something that actually stands out and converts.

In this episode, I'll walk you through the 5 steps that you can take to improve your clients' website copy - and bonus! - you don't need to be a great writer to do it.

I'll even walk you through how you can add copy editing for sales and SEO to your business and create a new revenue stream and bump up your price points.

Ready to dive in?

Mentioned Resource:

Content Marketing Institute Brand Voice Exercise