The Captain Coder Podcast

The Easiest Way to Get Media Coverage for Your Small Business

Marisa VanSkiver, Captain Coder Season 2 Episode 40
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00:00 | 39:47

Have you ever visited a competitor's website or another business in your industry and noticed that they have media mentions from prestigious organizations such as Forbes, Entrepreneur, and Mashable? You’ve probably sat there and wondered - how did they do that? And how can I get media coverage like that?

In today's episode, I’m joined by Cahill Camden, the CEO of Press Jockey. He's not only gonna talk to us about the things that you need to know (and be prepared for) if you want to go out and get media and press for your small business, but talk to us about a really cool new tool available to you.

The best part?

It makes getting press coverage easy for anyone. No stellar media contacts required.

Throughout this episode, we cover:

[4:43] Who press is really for and why it’s important for your business

[9:09] What’s really limiting your press coverage

[12:01] How you can connect with journalists looking for your expertise

[15:32] How to pitch yourself

[24:27] How Press Jockey works and how to use it

Mentioned Resources: